As “Google it” has become a common answer when asked a question as a Small Business you need to be found on search engines or you will be left behind by your competitors.

If Marketing in the Traditional Forms of The Yellow Pages Book, Flyer Distribution and Print Media is Not Gaining The Results as in Previous Years For Your Business You Need To Get With the Times and Be Found On Line.

Have You Claimed Your Google Map Listing?
Have You Listed In The Top Online Search Directories?

Don’t be the Small Business Owner Who Puts It Into The “Too Hard Basket” due to one reason or another.
…..there is an Effective and Affordable Solution.

When looking for a website designer the importance needs to be placed on the services they can offer you after your site has been developed. There is a lot of time making websites look fantastic however know one thing, if the best looking website is not found in searches by your prospective customers it is not as worthy as an ordinary site getting all the inquiry.

You will need support in SEO and Marketing of your site. Ask Questions and do some research so you have the knowledge to know if you are getting your moneys worth. These services can range from under $100 to over $1000 per month.

The best way to start your research is with Google. They have many tutorials on online marketing such as SEO and PPC. Whilst you don’t have to be an expert you do need to recognize if your dollars are being spent on gaining results.

Google Search Engine Optimization Guide

Here is an Excerpt from the above link to help you get started

Good practices for promoting your website

• Blog about new content or services - A blog post on your own site letting your visitor base

know that you added something new is a great way to get the word out about new content or

services. Other webmasters who follow your site or RSS feed could pick the story up as well.

• Don’t forget about offline promotion - Putting effort into the offline promotion of your

company or site can also be rewarding. For example, if you have a business site, make sure

its URL is listed on your business cards, letterhead, posters, etc. You could also send out

recurring newsletters to clients through the mail letting them know about new content on the

company’s website.

• Know about social media sites - Sites built around user interaction and sharing have made

it easier to match interested groups of people up with relevant content.

Avoid:

• attempting to promote each new, small piece of content you create; go for big,

interesting items

• involving your site in schemes where your content is artificially promoted to the

top of these services

• Add your business to Google’s Local Business Center - If you run a local business,

adding its information to Google’s Local Business Center will help you reach customers on

Google Maps and web search. The Webmaster Help Center has more tips on promoting

your local business.

• Reach out to those in your site’s related community - Chances are, there are a number

of sites that cover topic areas similar to yours. Opening up communication with these sites is

usually beneficial. Hot topics in your niche or community could spark additional ideas for

content or building a good community resource.

Avoid:

• spamming link requests out to all sites related to your topic area

• purchasing links from another site with the aim of getting PageRank instead of traffic